Wednesday, April 18, 2012

Marketing: Happy Birthday David


First a TED Talk featuring Peter Weyland, and now this. Kudos to the marketing team behind Prometheus for their awesome and innovative promotional ideas.
In the distant future, two superpowers control Earth and fight each other for all the solar system's natural resources. When one side dispatches a team to a distant planet to terraform it for human colonization, the team discovers an indigenous race of bio-mechanoid killers.

Ridley Scott, director of 'Alien' and 'Blade Runner,' returns to the genre he helped define. With PROMETHEUS, he creates a groundbreaking mythology, in which a team of explorers discover a clue to the origins of mankind on Earth, leading them on a thrilling journey to the darkest corners of the universe. There, they must fight a terrifying battle to save the future of the human race.

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